AI demand forecasting specialist company ImpactivAI (CEO Jeong Doo-hee, hereafter ImpactivAI) has secured strategic investment from Hyundai Motor's ZER01NE Ventures. With this investment, ImpactivAI's cumulative investment has increased to a total of KRW 11 billion.

ImpactivAI was founded in 2021 by Professor Jeong Doo-hee of the AI Convergence Department at Handong University. In August, the company secured KRW 8.2 billion in a Series A round from A Ventures, Hyundai Investment Partners, Lotte Ventures, CJ Investment, IBK Venture Investment, and Korea Credit Guarantee Fund. The additional investment from Hyundai Motor further demonstrates its growth potential.

Through this investment, ImpactivAI is focusing on the potential for business synergy in the manufacturing and mobility sectors, beyond mere financial aspects.

ImpactivAI is rapidly growing based on precise forecasting technology that improves companies' actual financial performance. It focuses on key decision-making areas in corporate operations such as product demand forecasting, inventory optimization, and raw material price forecasting, continuing its rapid growth. Domestically, it supports management innovation through predictive technology in the manufacturing and distribution sectors, collaborating with major companies like Samsung Electronics, SKT, CJ CheilJedang, Hanmi Science, and Dongkuk Industries.

The technology is also gaining attention overseas. ImpactivAI won the 'Drivery Berlin' marketplace competition held in Berlin, Germany, and is conducting joint research on manufacturing forecasting technology with Fraunhofer IWU, Europe's largest applied technology research institute. Recently, it signed a technology supply agreement with Radial, a leading U.S. e-commerce fulfillment company, thereby actively expanding its global customer base. Additionally, its technical competitiveness is officially recognized with numerous papers accepted at prestigious international conferences such as 'CIKM 2025'.

ImpactivAI's AI solution DeepFlow automates complex demand forecasting and supports inventory management and data-driven decision-making. Utilizing over 200 advanced deep learning and machine learning models, it predicts shipment and sales volumes with high accuracy. Companies that have implemented it have confirmed quantitative results such as reducing inventory costs by over 30% and shortening work time to one-fifth.

ImpactivAI plans to further enhance DeepFlow, strengthen R&D, and accelerate growth strategies such as expanding into overseas markets based on this investment.

Jeong Doo-hee, CEO of ImpactivAI, stated, "Hyundai Motor's investment is a strong expression of trust that our technology can succeed in the global manufacturing and mobility markets," adding, "Through DeepFlow, we will enhance the competitiveness of the automotive and mobility industries and create clear AX innovation cases."

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