“Your eldest son has sent a photo.”

While watching TV, a notification appeared on the screen. Using a remote control with a pointer function, the 'View Photo' button was pressed, and the screen switched to an album. The photo sent by the eldest son showed a grandchild playing at the playground. Immediately, the 'Video Call' menu was accessed, and by clicking on the eldest son's KakaoTalk profile picture, a video call was connected. The grandchild playing at the playground could be watched on the large TV screen. This is a demonstration of LG Electronics' 'Easy TV,' launched last month targeting senior customers.

● LG, Viewing Grandchild Photos and Video Calls via TV

The home appliance industry, sensitive to changes in consumer demographics, is introducing products with intuitive usability and specialized features for seniors. Easy TV features an intuitive user interface (UI) with large fonts and a simplified home screen, making it easy to find and activate desired functions even if one is not familiar with electronic devices. It also offers differentiated features such as 'Picture Quality Plus,' which enhances screen clarity and emphasizes outlines, and 'Sound Quality Plus,' which emphasizes mid-to-high frequency ranges, considering seniors' vision and hearing.

Pressing the 'Help' button on the Easy TV remote allows returning to the previously viewed screen from any state. It serves as a universal solution button that can restore the TV to its original state without complex operations, even if external input is accidentally accessed. If the Help button does not resolve the issue, the TV can be remotely controlled via a pre-registered family member's smartphone. The Help button can also be used as an 'SOS button' by holding it down, sending an emergency message to up to five stored family members.

Photos can be taken with the TV and printed directly at 'Photoism' instant photo booth chain stores. It is said that the collaboration with Photoism was chosen to allow seniors to naturally blend with the culture of the MZ generation. A 'Brain Health Game,' developed in collaboration with a brain development program specialist company, is also installed. This game has been clinically proven by university hospitals to have dementia prevention effects.

● Samsung, Strengthening Family Care with ‘Family Care’

Samsung Electronics has been operating the SmartThings 'Family Care' service, focusing on senior lifestyle patterns since June last year. The 'Activity Notification' of Family Care recognizes parents' lifestyle patterns through appliances and sends alerts to children if abnormal signs occur. If a specific appliance is not used for a certain period, it is judged as an abnormal sign, and a notification is sent to the children. If a problem arises, the built-in camera of Samsung Electronics' robot vacuum cleaner can be used to directly check the parents' condition.

'Schedule Management' allows setting times for medication, blood pressure/blood sugar measurement, hospital visits, etc., and receiving notifications on smartphones and TVs. By using 'Location-Based Care,' parents' locations can be checked via smartphone, and notifications can be received whenever parents enter or leave specific registered places such as hospitals, parks, or markets.

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