Global logistics DX partner Colosseum Corporation (CEO Park Jin-soo, hereinafter “Colosseum”) is expanding its business scope beyond a logistics-centered structure to become a supply chain management (SCM)-based global distribution partner.

Colosseum has signed a memorandum of understanding (MOU) for “cooperation in overseas logistics and distribution” with K-style food tech venture Dense Co., Ltd. (Co-CEOs Hwang In-beom and Song Seok-min, hereinafter “Dense”) to jointly promote overseas distribution and logistics for K-pop physical albums and K-pop merchandise.

Under this agreement, the two companies will pursue joint sales projects for K-pop-related products. Colosseum, as a partner supporting Dense’s overseas distribution and logistics business, will be responsible for connecting overseas logistics hubs, operating fulfillment, managing inventory, and analyzing lead times. The project will be rolled out in stages, focusing on major global markets including the United States.

This agreement is an extension of Colosseum’s ongoing content-based global logistics DX cooperation with SBS Studio Prism. While the existing partnership has focused on building a structure that links K-content IP with logistics systems, the collaboration with Dense serves as a case of expanding this into the actual execution stage of global distribution. Through this, Colosseum plans to accelerate the establishment of a global K-culture SCM model that connects content IP with physical distribution.

Dense Co-CEO Hwang In-beom said, “This collaboration goes beyond a simple agreement and represents a starting point for innovation in the global distribution of K-pop physical albums and K-pop merchandise,” adding, “We expect to create significant synergy by combining Colosseum Corporation’s stable logistics system with Dense’s immersive offline fandom space ‘Mapdal’.”

Colosseum CEO Park Jin-soo said, “True completion of distribution is only possible when it is supported by a flawless logistics system,” and added, “This project will serve as an opportunity to verify both business performance and competitiveness as Colosseum advances into an SCM-based global distribution partner.”

A representative of private equity fund Widebridge Private Equity, which is overseeing the collaboration between the two companies, said, “Recognizing the potential of the K-culture export market, the partnership between Colosseum and Dense, each with its own domain expertise, will be a decisive trigger for generating strong synergies in the global market.”

Meanwhile, Dense operates “Mapdal SEOUL,” an immersive offline fandom space for K-pop fans worldwide. Aiming to provide a space where fans can naturally experience and share affection and immersion, Mapdal SEOUL, based in the Seongsu area, is exploring a new direction for global fandom culture.

Colosseum Corporation is a logistics tech company that has advanced its logistics operation model based on a network of more than 58 logistics centers worldwide, AI logistics SaaS “Colo AI,” and its global logistics expert organization FD (Fulfillment Director). It was selected as a preliminary unicorn in 2025.

Popular News