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SK Telecom Unveils A.Dot Auto, Personalized In-Car AI

Dong-A Ilbo | Updated 2026.01.14
 
SK Telecom unveiled “A.Dot Auto,” its next-generation in-vehicle artificial intelligence (AI) agent, on the 14th, signaling an expansion into the mobility AI ecosystem. A.Dot Auto will be applied to Renault Korea’s new vehicle “Filante.”

A.Dot Auto is an intelligent AI agent that goes beyond simple command execution to comprehensively recognize the driver’s driving patterns and driving conditions. Embedded in the vehicle’s in-vehicle infotainment (IVI) system, it enables the use of AI while driving without operational burden.

By using A.Dot Auto, drivers can control major vehicle functions by voice, including infotainment services such as calls, news briefings, T Map (navigation), and FLO (music), as well as the climate control system that manages the vehicle’s interior temperature and air, and window opening and closing. A key feature is the application of A.X 4.0, a large language model (LLM) specialized for Korean. Based on this, the company explained that drivers can control various functions by voice through conversational AI inside the vehicle and engage in natural conversations.

SK Telecom stated that A.Dot Auto provides customized services tailored to specific situations. For example, when a driver gets into the car for a commute, it analyzes past driving patterns and first suggests the office as the destination, or, if the windows are open when fine dust levels are high, it suggests closing the windows. A.Dot Auto is also linked with the A.Dot mobile app. When schedules are saved in the A.Dot mobile app, it suggests destinations based on that information.

SK Telecom plans to expand A.Dot Auto to other vehicle brands going forward. In particular, it will offer A.Dot Auto in various options, including on-device solutions, tailored to the requirements of each vehicle brand, and will advance the service so that more customers can experience the convenience of driving through AI.

An SK Telecom official said, “With the launch of A.Dot Auto, new possibilities have been opened up for in-vehicle AI agents,” adding, “Going forward, not only in vehicles but also across various touchpoints, customers will be able to experience diverse AI agent functions as a ‘national AI champion.’”

Kim Hye-rin

AI-translated with ChatGPT. Provided as is; original Korean text prevails.
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