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Robotics / Hyundai Motor

Hyundai Motor Chief Chung Bets Future on Robots

Dong-A Ilbo | Updated 2025.12.25
Hyundai Motor Group ramps up robotics business
Expands participation from motor shows to industrial exhibitions
To unveil next-generation ‘Atlas’ at CES 2026 next month
Presents strategy for an AI-based robotics ecosystem
Hyundai Motor Group Boston Dynamics Atlas
Hyundai Motor Group is moving beyond electric vehicles and other future mobility solutions to fully scale up its robotics business aimed at transforming industry and human life.

According to industry sources on the 25th, Hyundai Motor Group has recently been participating in various global industrial exhibitions, showcasing a wide range of robotic technologies. It has effectively expanded its exhibition participation beyond motor shows and consumer electronics fairs.

Last month, Hyundai Motor Group’s Robotics Lab took part in “A+A 2025,” an industrial safety and health exhibition in Germany, where it unveiled the wearable robot “Xble Shoulder” for the first time globally. A+A (Arbeitsschutz and Arbeitsmedizin) is the world’s largest industrial safety and health exhibition, held biennially in Düsseldorf, Germany. It serves as a venue for exchanging the latest technologies and trends in industrial safety and health, medicine, medical services, protective equipment, life protection, and safety and security systems.
 
A person wearing Hyundai Motor Group Robotics Lab’s wearable robot Xble Shoulder.
The Robotics Lab participated in this year’s A+A to formally introduce Xble Shoulder to overseas markets. Focusing on strengthening brand awareness, it operated a differentiated, experiential booth that reflected its brand identity, allowing customers to experience the robot technologies firsthand.

On the 3rd of this month, at the “International Robot Exhibition 2025 (IREX, International Robot Exhibition 2025)” held at Tokyo Big Sight in Japan, the group unveiled for the first time the mass-production model of its next-generation autonomous mobility robot platform “MobED (Mobile Eccentric Droid).”
Hyundai Motor Group’s booth at the International Robot Exhibition (IREX) in Japan.
MobED Delivery (left) and MobED Urban Hopper products based on Hyundai Motor Group’s mobility robot platform (MobED).
MobED is a new-concept small mobility platform from Hyundai Motor and Kia equipped with an innovative wheel drive system. Hyundai Motor and Kia explained that the most distinctive feature that sets MobED apart from existing robot platforms is its driving stability that overcomes terrain limitations. Starting with its debut at IREX, Hyundai Motor and Kia plan to begin full-scale sales of the mass-production MobED, with sales scheduled to start in the first half of next year.

At “CES 2026,” which will be held on 5 January (local time) at the Mandalay Bay Convention Center in Las Vegas, Hyundai Motor Group will again place robots at the forefront. During CES 2026 Media Day, it will present its core artificial intelligence (AI) robotics strategy under the theme “Partnering Human Progress: AI Robotics, From the Lab to Life.” In particular, it will unveil the next-generation electric “Atlas (Boston Dynamics)” on site and introduce key use cases for its AI robotics strategy.
Hyundai Motor Group’s CES 2026 teaser. At CES 2026 in Las Vegas, USA, next month, Hyundai Motor Group will announce its AI robotics ecosystem strategy. 
Chairman Chung Euisun previously took the stage with quadruped robot Spot at CES 2022 to present the group’s robotics vision.
Hyundai Motor Group will also announce a strategy to verify robots using its Software Defined Factory (SDF) and, based on this, to expand its AI robotics ecosystem. SDF is an advanced smart factory operated with data and software that leads future manufacturing innovation by maximizing flexibility and agility across the entire manufacturing process.

A Hyundai Motor Group official said, “Based on a data-driven production system that prioritizes reliability, the group plans to establish itself as a comprehensive solutions provider that integrates the entire value chain—including AI robotics, components, logistics and software—covering everything from robot development to training and operation.”
Hyundai Motor Group has delivered the first industrial wearable robot Xble Shoulder unit to Korean Air.

Kim Min-beom

AI-translated with ChatGPT. Provided as is; original Korean text prevails.
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