3D and XR technology company iStaging is launching the ‘3D SWAP (3D Spatial Web Accelerator Package)’ in collaboration with Alibaba’s AI-based foreign trade solution, ‘OKKI AiReach’. This service is an integrated export platform that discovers buyers using AI and drives purchase conversion through a 3D website, and is drawing attention as a technology that could change how Korean small and mid-sized enterprises expand overseas.

Alibaba’s AI trade service ‘OKKI AiReach’ automatically matches up to 2,000 potential customers per month and 24,000 per year, based on Alibaba’s B2B buyer database of 48 million buyers in 190 countries, when a company inputs its industry and product information.

The service structure consists of four stages: ▲entering basic company information ▲AI-based in-depth analysis of target buyers ▲automatic email dispatch ▲providing a matching list after analyzing customer responses. In particular, the AI-based in-depth analysis of target buyers is conducted using Alibaba’s database of 48 million buyers in 190 countries, enabling accurate buyer analysis tailored to the product and its characteristics. In addition, the automatic email dispatch function allows Korean companies that find it difficult to send emails in foreign languages to communicate more easily with buyers by sending emails in their desired language.

Industry observers describe it as “the first service in which AI solves the biggest barrier in the traditional export process—‘who to sell to’.”

Once AiReach brings in buyers, the role of actually facilitating sales is handled by iStaging’s 3D Spatial website.

This website captures real stores, exhibitions, and products in 8K high resolution and renders them in immersive 3D on the web, and is compatible with all devices including PC, mobile, and HMD. It also provides multilingual support to enhance understanding and satisfaction among global buyers.

A representative of iStaging Asia, which sells this product in Korea, said, “The era of explaining with only brochures and images is over. Immersive 3D spaces must immediately lead visitors to the purchase decision stage.”

This technology enables actual exhibition halls and stores to be operated online 365 days a year, making it highly applicable in manufacturing (machinery, components, equipment), interior and architecture, medical devices, consumer goods, and the exhibition industry. Because booths or factories filmed in 3D can be offered to overseas buyers like an online exhibition hall, it can reduce the cost of participating in in-person trade shows and extend the sales period from ‘a few days of events’ to ‘365 days,’ which is a key advantage.

To commemorate the launch, iStaging Asia is offering the 3D SWAP package at a 77% discounted price, and companies engaged in regional and industry-specific exports can receive up to an additional 70% subsidy through the Export Voucher Program.

Chu Sun-woo, CEO of iStaging Asia, said, “The biggest challenges for Korean companies are discovering global buyers and low conversion rates. 3D SWAP is an AI and 3D integrated platform that solves both of these problems at once,” adding, “In particular, it will help small and mid-sized enterprises secure competitiveness in overseas markets without a technology gap.”

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